Facebook Changes Reach of Comments in News Feed

Facebook announced a modification to its algorithms that will have an effect on the reach of comments on a post. Comments that have specific quality signals will be highly ranked. Low quality comment practices might lead to less reach.


Comment Ranking in News Feeds


Facebook noted that not only are posts ranked in news feeds however comments also are ranked as well.
Posts with comments that have positive quality signals will be seen by more people. Posts with low quality signals will have their news feed reach reduced.


Facebook Comment-Quality Signals

Facebook noted that their updated comment algorithmic rule has four features:

  • Integrity signals
  • User indicated preferences
  • User interaction signals
  • Moderation signals.
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Arjun Kapoor’s shirtless picture on Instagram gets this reaction from Malaika

Not just Malaika Arora but many other Bollywood celebrities also rushed to the comment section.


A shirtless photograph of Arjun Kapoor not just caught his fans’ attention, however also impressed actress Malaika Arora enough to react. Arjun posted a photograph in which he flaunted his chiseled body, and captioned it: “Warrior mode on”.


Malaika reacted to the image by posting some bicep emojis in the comments section. A string of other Bollywood personalities commented on Arjun’s strong frame.


While actress Vaani Kapoor wrote “Fab,” Student of the Year 2 actor Ananya Panday called him “Forever 21.”
Filmmaker Rohit Shetty commented: “Too good Arjun.”
Arjun’s uncle, actor Anil Kapoor called it “Phenomenal”.

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